Terms & Conditions

A1. Acceptance of these terms

By accessing or using this website, you agree to be bound by Part A of these Terms & Conditions. If you engage us to provide any of our Services, the Part of these Terms that relates to those Services (Parts B to G) also applies to you and forms a binding contract between you and us from the point you place an order, sign a proposal, or otherwise instruct us to begin work, whichever happens first. If you do not agree with these terms, please do not continue to use this website or instruct us to provide Services.

A2. Who we are

This website is operated by Four Social Marketing & Web Design Ltd, a company registered in England and Wales.

• Company registration number: 16330359
• VAT registration number: 488 8897 84
• Registered office / business address: 36 Ropergate, Pontefract, West Yorkshire, England, WF8 1LY
• Email: kyle@thisisfoursocial.com
• Telephone: 07725 842496

References in these Terms to "we", "us", "our" and "the Company" mean Four Social Marketing & Web Design Ltd. References to "you", "your" and "the Client" mean the person or organisation using this website or engaging our Services.

A3. Use of this website

You may browse and use this website for lawful purposes connected with finding out about our services and contacting us. You must not:

• Use the site in any way that causes, or is likely to cause, damage to it or impairs its availability.
• Use any automated system, bot, or scraper to extract data from the site without our prior written permission.
• Attempt to gain unauthorised access to the website, servers, or any connected systems.
• Use the site to transmit any harmful, unlawful, or infringing material.

We may suspend or restrict your access to this website at any time, without notice, if we reasonably believe you are in breach of this section.

A4. Website content & intellectual property

Unless otherwise stated, the content, design, layout, graphics, and underlying code of this website are owned by Four Social Marketing & Web Design Ltd and are protected by copyright and other intellectual property laws. You may not reproduce, copy, distribute, or reuse any part of this site without our written consent, other than for your own personal, non-commercial reference.

Where we build a website or other deliverable for a client, ownership of and rights over that project work are set out separately in Part B of these Terms and in your individual client agreement or proposal, where one exists. Where there is a conflict between this section and an individual client agreement for a specific project, that individual agreement takes precedence for that project.

A5. Accuracy of information

We work hard to keep the information on this website accurate and up to date, including pricing shown on our pricing page. However, we do not guarantee that all content is complete, accurate, or current at all times, and we reserve the right to change or correct information without notice. Where pricing or package details shown on this website conflict with a signed proposal or order confirmation for your project, the signed proposal or order confirmation takes precedence.

A6. Third-party links

This website may contain links to third-party websites, including portfolio examples of client projects we have built. We do not control and are not responsible for the content, accuracy, availability, or privacy practices of those external sites, and including a link does not imply endorsement.

B1. Application of Part B

B1.1. Part B applies to every Client who subscribes to our website design, build, hosting, or related digital services (the "Services"), and forms a legally binding agreement between you and us (the "Agreement") from the point you place an order, sign a proposal or order confirmation, make a first payment, or otherwise instruct us to begin work, whichever happens first.

B1.2. If we send you a specific written proposal, order confirmation, or statement of work for your project (a "Proposal"), that Proposal forms part of the Agreement. If there is a conflict between a Proposal and this Part B, the Proposal takes precedence for the matters it specifically addresses; this Part B governs everything else.

B1.3. If any provision of this Part B is inconsistent with a mandatory right you have as a consumer under UK law, your statutory right takes precedence to the extent of that inconsistency, and the rest of the Agreement remains in force.

B2. Definitions

"Agreement"

This Part B, together with Part A, any applicable Proposal, and our current Privacy & Cookie Policy.

"Business Day"

Any day other than a Saturday, Sunday, or public holiday in England.

"Commencement Date"

The date the Agreement is formed, as described in clause B1.1.

"Content"

Text, images, logos, videos, product data, and any other material supplied by you for use on the Website.

"Fees"

The subscription fees, one-off fees, and any other charges payable under the Agreement, as set out in your Proposal, invoice, or our then-current price list.

"Minimum Term"

The initial minimum period of your subscription, which is 24 months from the Commencement Date, unless a different period is stated in your Proposal, or any new Minimum Term that begins under clause B5.4.

"Renewal Period"

Each rolling monthly period that follows the end of the Minimum Term, as described in clause B5.

"Services"

The website design, development, hosting, domain management, and/or maintenance services we agree to provide, as described in clause B3 and any Proposal.

"Website"

The website(s) we design, build, and/or host for you under the Agreement.

B3. The Services

B3.1. Our Services are provided on a subscription basis and, depending on the package you choose, may include website design, development, hosting, domain name management, ongoing maintenance, and minor content updates.

B3.2. The specific scope of Services included in your package is set out in your Proposal or on our pricing page at the time you subscribe. Anything not expressly included in your package (for example, bespoke functionality, e-commerce features, copywriting, photography, paid advertising, or SEO campaign work) is out of scope unless separately agreed and paid for.

B3.3. We may use reputable third-party platforms, plugins, and infrastructure providers to deliver the Services (see clause B19). We will choose these in good faith but do not guarantee the availability or performance of any third-party product.

B4. The build process

B4.1. Following the Commencement Date, we will ask you to provide the Content and any login access, brand assets, or information reasonably required to design and build your Website. Timescales quoted to you assume this is provided promptly and in the format we request.

B4.2. Our standard packages include a reasonable number of design revision rounds, as set out in your Proposal. Additional rounds of revisions, or changes requested after a design or page has been approved, may be chargeable at our then-current rates.

B4.3. We will ask you to review and approve your Website before it is made live ("launch"). If you do not respond to a request for approval, feedback, or missing Content within 14 days, we may treat the Website as approved and proceed to launch, or pause the project, at our discretion, without affecting your obligation to pay Fees.

B4.4. We are not responsible for delays caused by your failure to provide Content, feedback, or approvals in good time, and such delays do not extend any payment obligation or entitle you to a refund or credit.

B5. Subscription, minimum term & renewal

B5.1. The Services are provided on a subscription basis, subject to a minimum contract term of 24 months from the Commencement Date (the "Minimum Term"), unless your Proposal states a different Minimum Term.

B5.2. After the Minimum Term ends, your subscription automatically continues on a rolling monthly basis (each a "Renewal Period"). Your monthly Direct Debit (or other agreed payment method) will continue to be collected each month during each Renewal Period, unless and until the subscription is cancelled by either party in accordance with clause B9 or B10 and the applicable notice period has ended.

B5.3. We will not increase your Fees during the Minimum Term, except to reflect a change in the scope of Services you have requested. After the Minimum Term begins its first Renewal Period, we may increase your Fees once in any 12-month period by giving you at least 30 days' written notice. If you do not wish to accept an increase, you may cancel your subscription with effect from the date the increase would take effect, by giving us written notice before that date, without paying an early termination fee under clause B8.

B5.4. Redesigns and rebuilds. If, at any point during your subscription, you agree to us carrying out a refresh, rebuild or redesign of your Website (a "Redesign"), you agree that a new Minimum Term of 24 months will begin on the date you accept the Redesign (the "Redesign Date"), unless the Redesign Proposal states a different period.

B5.5. You accept a Redesign when you sign or approve a Redesign Proposal, confirm the Redesign in writing (including by email), make a payment towards it, or instruct us to begin the Redesign work, whichever happens first. Every Redesign Proposal will clearly state that accepting it starts a new 24-month Minimum Term.

B5.6. The new Minimum Term replaces whatever is left of your current Minimum Term or Renewal Period. It does not run on top of it. From the Redesign Date, all references in this Agreement to the Minimum Term (including in clauses B7, B8 and B15) mean the new Minimum Term.

B5.7. For this clause, a Redesign means work that significantly changes the design, layout, structure, theme or build of your Website, such as a new design, a move to a new theme or page builder, or rebuilding most of its pages. It does not include the minor content updates, routine maintenance, security updates or small changes that come with your package under clause B3.1.

B5.8. The Fees for the new Minimum Term will be those set out in the Redesign Proposal. If none are stated, your existing Fees continue.

B5.9. If you cancel, abandon or delay a Redesign after accepting it, the new Minimum Term still applies. Clause B4.3 applies to any failure to provide approvals or Content. Nothing in this clause affects any cooling-off rights you may have as a consumer under clause B12.

B6. Fees, payment & price changes

B6.1. Subscription Fees are payable monthly in advance, by direct debit, card, or other method we agree with you, unless your Proposal states different payment terms.

B6.2. One-off Fees (for example, an initial build fee) are payable as set out in your Proposal, typically in advance of or on completion of the relevant milestone.

B6.3. All Fees are quoted exclusive of VAT unless stated otherwise. VAT is charged at the applicable rate and added to your invoice.

B6.4. Except where required by the consumer cancellation rights in clause B12 or as otherwise expressly stated in this Agreement, Fees already paid are non-refundable.

B6.5. If you are a business customer, we may charge statutory interest and compensation on overdue amounts in accordance with the Late Payment of Commercial Debts (Interest) Act 1998.

B7. Late payment, suspension & accelerated fees

B7.1. If a payment is not received by its due date, we will try to contact you and give you at least 7 days' written notice to bring your account up to date before taking any further action.

B7.2. If any Fees remain unpaid more than 30 days after their due date, we may, without further notice: (a) suspend your Website, hosting, email, and any other Services, including taking your Website offline; and (b) treat the Agreement as terminated for your material breach.

B7.3. Where the Agreement is terminated under clause B7.2 during the Minimum Term, you agree to pay us, in addition to all Fees already accrued and unpaid: a sum equal to 100% of the Fees that would otherwise have fallen due for the remainder of the Minimum Term (the "Accelerated Sum"). The Accelerated Sum is payable as liquidated damages representing our genuine pre-estimate, as at the Commencement Date, of the loss we would suffer from an early, unplanned termination caused by your non-payment, including committed hosting and infrastructure costs, resource and staff time already allocated to your account for the remainder of the Minimum Term, and lost subscription revenue, and is not intended as a penalty. The Accelerated Sum becomes immediately due and is recoverable by us as a debt, including through legal action if necessary. This is without prejudice to any other rights or remedies available to us under this Agreement or under the law of England and Wales.

B7.4. If we later restore Services after suspension under clause B7.2, this does not waive our rights under this clause B7 or affect the Minimum Term.

B8. Voluntary early cancellation

B8.1. If you wish to cancel your subscription before the end of the Minimum Term for reasons other than our breach of this Agreement, you may do so by giving us written notice, provided you pay an early termination fee equal to 70% of the Fees that would otherwise have fallen due for the remainder of the Minimum Term (the "Early Termination Fee").

B8.2. The Early Termination Fee, together with any other Fees already accrued and unpaid, is payable before the Agreement ends and before we release your Website, Content, or domain name under clause B15.

B8.3. Once the Early Termination Fee and any other outstanding sums have been paid in full, the Agreement will end on the date we confirm in writing, and clause B11 (effect of termination) applies.

B9. Cancellation after the minimum term

B9.1. Once the Minimum Term has ended and your subscription has moved into a Renewal Period, your subscription continues to run, and your Direct Debit will continue to be collected, month by month until it is cancelled. Either you or we may cancel the subscription at any time by giving at least three (3) calendar months' written notice to the other party. Your Direct Debit will continue during the notice period, and collection will stop once the notice period has ended and the Agreement has terminated.

B9.2. No Early Termination Fee is payable for cancellation under this clause B9, provided all Fees accrued up to the end of the notice period are paid.

B10. Termination for other reasons

B10.1. We may suspend or terminate the Agreement immediately, by written notice, if you: (a) are in material breach of this Agreement (including under clause B17, Acceptable Use) and, where the breach is capable of remedy, fail to remedy it within 14 days of being asked to; (b) become insolvent, enter administration, liquidation, or an equivalent process; or (c) provide false information that is material to our decision to provide the Services.

B10.2. You may terminate the Agreement immediately, by written notice, if we are in material breach of this Agreement and fail to remedy that breach within 30 days of receiving written notice from you describing the breach.

B10.3. Termination under this clause does not limit either party's right to claim damages for any breach of the Agreement.

B11. Effect of termination

B11.1. On termination of the Agreement, however it arises:

• Your right to use the Website ends, and we may take the Website offline;
• Hosting, email, maintenance, and any other ongoing Services will stop;
• Any Fees, Accelerated Sum, or Early Termination Fee properly due under this Agreement remain payable;
• Domain name arrangements are dealt with under clause B15;
• We will retain a copy of your Content and Website files for 30 days following termination in case you wish to request an export, after which we may delete them in line with our data retention practices (see clause B16).

B11.2. Clauses which by their nature are intended to survive termination (including B7, B8, B14, B15, B16, B21, B22, B25, B27, and B29) continue to apply after the Agreement ends.

B12. Consumer cancellation rights (cooling-off period)

B12.1. If you are an individual consumer (not acting for purposes wholly or mainly related to your trade, business, craft, or profession) and you enter into this Agreement without meeting us in person (for example, online or by phone), you would normally have a 14-day "cooling-off" period under the Consumer Contracts (Information, Cancellation and Additional Charges) Regulations 2013 ("CCR 2013") during which you can cancel for any reason.

B12.2. Because your Website is designed and built specifically for you, to your specification, we ask you to expressly request that we begin work during the 14-day cooling-off period, rather than waiting until it expires. By instructing us to proceed, making a first payment, or signing a Proposal, you make that express request.

B12.3. Once we have fully performed the design and build element of the Services and delivered your Website (for example, at launch), you acknowledge that you will lose the right to cancel that element of the Services under CCR 2013, in accordance with regulation 36(1) of those Regulations.

B12.4. If you cancel during the 14-day period before your Website has been fully delivered, we will refund any Fees paid, less a reasonable amount reflecting the design and build work already carried out at your request up to the point you told us you were cancelling. Ongoing hosting and subscription Services are a separate, continuous service; if you cancel during the cooling-off period after hosting has begun at your request, we may similarly charge for the proportion of that period already provided.

B12.5. Nothing in this clause B12 affects any other statutory right you have as a consumer that cannot lawfully be excluded or limited.

B13. Ownership and licence to use

B13.1. Unless your Proposal states otherwise, the website design, build, code, and hosting infrastructure we create and maintain for you remain the property of Four Social Marketing & Web Design Ltd.

B13.2. We grant you a non-exclusive, non-transferable licence to use your Website for the duration of your active subscription, for the purpose of operating your own business or organisation.

B13.3. On cancellation or expiry of your subscription, your right to use the Website and its associated design and code ends immediately, unless we agree otherwise in writing (for example, as part of a paid handover under clause B11 or B15).

B13.4. If you would like to purchase full, unrestricted ownership of your Website's design and code (for example, so you can move to another provider while keeping the same design), please contact us to discuss a handover fee, which reflects the work involved in preparing files for an independent host and the value of the design assets.

B14. Intellectual property rights

B14.1. All intellectual property rights in the website design, custom code, and hosting infrastructure we create (excluding Content you provide) remain the exclusive property of Four Social Marketing & Web Design Ltd, or our licensors.

B14.2. You retain ownership of all Content you provide for use on your Website, including your logo, brand assets, photography, copy, and product data. You grant us a licence to use that Content for the purposes of designing, building, hosting, and displaying your Website, and, unless you tell us otherwise in writing, for our own marketing purposes (for example, showcasing your Website in our portfolio, on social media, or in case studies). You confirm you have the right to give us this permission and that the Content does not infringe any third party's rights.

B14.3. If we license third-party assets on your behalf (for example, stock photography, premium plugins, fonts, or themes), those assets remain subject to the relevant third party's own licence terms, and your right to use them may be limited to the duration of your subscription or the licence period we have purchased.

B15. Domain names

B15.1. Where we register or manage a domain name for you as part of the Services, that domain is registered in the name of, and owned by, Four Social Marketing & Web Design Ltd for the duration of your subscription, including throughout the Minimum Term. We are responsible for renewing it while your subscription remains active and paid up.

B15.2. Once your Minimum Term has been completed, you may request that we transfer the domain name into your own name or account. We will action this free of charge, provided all Fees and other sums owed to us have been paid in full at the time of the request.

B15.3. If you wish to request a domain transfer before the end of the Minimum Term, this can normally only be arranged as part of an early termination under clause B8 (including payment of the Early Termination Fee), or otherwise at our discretion. A reasonable transfer administration fee, as set out in our then-current price list, may apply to transfers requested before the Minimum Term ends.

B15.4. If your subscription ends because of non-payment under clause B7, we are not obliged to transfer or renew the domain name, and it may lapse or be suspended. We will act reasonably and, where practical, give you the opportunity to resolve the outstanding balance and request a transfer before the domain expires.

B15.5. If you already own a domain name and simply want us to point it at the Website we host for you, you remain the registrant and are responsible for renewing that domain and keeping its settings (such as nameservers or DNS records) correctly configured, with our reasonable assistance.

B16. Data protection & GDPR

B16.1. Each party will comply with its obligations under UK GDPR and the Data Protection Act 2018 in connection with the Services.

B16.2. In relation to personal data that you, or visitors and customers of your Website, submit through forms, e-commerce checkouts, or other features of your Website (for example, a customer's name, email, or order details), we act as a data processor on your behalf, and you act as the data controller. You are responsible for having a lawful basis to collect that data, for your own privacy policy, and for responding to data subject requests relating to your customers, unless we separately agree to help with this.

B16.3. In relation to your own personal data as our client (for example, your name, contact details, and billing information), we act as the data controller. Our Privacy & Cookie Policy explains how we collect, use, and protect that data.

B16.4. We may use reputable sub-processors to deliver the Services, including our hosting provider and email/SMTP provider. We only give sub-processors the access they need to perform their function, and we take reasonable steps to ensure they protect personal data appropriately.

B16.5. Where technically possible, we host Website data on servers located in the UK or European Economic Area. If this changes, we will ensure appropriate safeguards are in place for any international transfer.

B16.6. Following termination of the Agreement, we will delete or anonymise personal data associated with your Website within a reasonable period (typically 30–90 days), except where we are required to retain it for longer to comply with a legal obligation (for example, financial record-keeping) or to establish, exercise, or defend legal claims.

B16.7. If you require a separate, signed Data Processing Agreement (for example, because of your own compliance requirements), please contact us and we will be happy to discuss this.

B16.8. If either party becomes aware of a personal data breach affecting data processed under this Agreement, it will notify the other party without undue delay and provide reasonable assistance to investigate and mitigate the breach.

B17. Acceptable use policy

B17.1. You must not use the Services, or allow the Services to be used, to store, publish, transmit, or link to content or material that:

• is illegal, or infringes any third party's intellectual property, privacy, or other legal rights;
• is defamatory, obscene, hateful, discriminatory, or intended to harass or threaten any person;
• contains malware, viruses, or code designed to disrupt, damage, or gain unauthorised access to any system;
• facilitates unsolicited bulk email ("spam"), phishing, or other unlawful marketing activity;
• relates to unlicensed gambling, or the unlawful sale of weapons, drugs, or other restricted goods;
• places an unreasonable load on our hosting infrastructure to the detriment of other clients.

B17.2. If we reasonably believe content on your Website breaches this clause and poses an urgent legal, security, or reputational risk, we may remove that content or suspend the Website immediately, and will notify you as soon as reasonably possible. For less urgent breaches, we will normally give you a reasonable opportunity to remove or correct the content before taking action.

B17.3. You are responsible for all Content on your Website and for ensuring you hold any necessary licences, consents, and permissions for it. You agree to indemnify us (see clause B21) against claims arising from Content you provide or from your breach of this clause.

B18. Service levels, backups & support

Availability

B18.1. We use commercially reasonable efforts to keep your Website and hosting available and performing well, and we target a high level of uptime. However, unless you have a separate written Service Level Agreement with us, we do not guarantee any specific uptime percentage, and availability may be affected by scheduled maintenance, third-party outages (including our hosting provider, domain registries, or upstream internet providers), or events outside our reasonable control (see clause B23, Force Majeure). We will give reasonable notice of planned maintenance likely to cause downtime, where practical.

Backups

B18.2. We take automated backups of hosted Websites on a regular basis (typically daily) and retain them for a reasonable period (typically up to 30 days), for disaster-recovery purposes. Backups are provided on a best-efforts basis and are not guaranteed to be complete, error-free, or available at every point in time. We recommend that you keep your own copies of critical Content, images, and data wherever practical. Restoring a backup outside the ordinary course of fixing a fault on our infrastructure (for example, to undo changes you have made) may be chargeable.

Support

B18.3. Standard technical support is available Monday to Friday, 9am–5pm (excluding bank holidays in England). We aim to respond to support requests within a reasonable time during these hours, but response and resolution times are not guaranteed unless set out in a separate Service Level Agreement. Support covers issues with the Services we provide; it does not cover training, bespoke development outside your package, or issues caused by third-party software, unauthorised changes, or misuse.

B19. Third-party services & software

B19.1. Your Website may rely on third-party software, platforms, and services, such as WordPress, page-builder plugins, premium themes, payment gateways, analytics tools, and other integrations. These are provided by, and remain subject to the terms of, their respective providers.

B19.2. We are not liable for outages, price changes, feature changes, security vulnerabilities, or discontinuation of any third-party product, though we will use reasonable efforts to keep your Website compatible with material changes where this falls within your package.

B19.3. Where a third-party service requires you to hold your own account (for example, a payment gateway or Google Business Profile), you are responsible for complying with that provider's own terms and for any fees they charge directly.

B20. Warranties & disclaimers

B20.1. We warrant that we will provide the Services with reasonable care and skill, in accordance with generally accepted industry standards.

B20.2. Except as expressly stated in this Agreement, and to the fullest extent permitted by law, all other warranties, conditions, and representations, whether express or implied by statute, common law, or otherwise (including as to satisfactory quality, fitness for a particular purpose, or that the Services will be uninterrupted or error-free), are excluded, save to the extent they cannot lawfully be excluded (including your statutory rights as a consumer under the Consumer Rights Act 2015, where applicable).

B20.3. We do not warrant or guarantee any particular search engine ranking, traffic level, conversion rate, or business outcome resulting from your Website, unless separately and expressly agreed in writing as part of a specific SEO or marketing engagement.

B21. Liability and indemnity

B21.1. Nothing in this Agreement excludes or limits either party's liability for death or personal injury caused by negligence, fraud or fraudulent misrepresentation, or any other liability that cannot lawfully be excluded or limited.

B21.2. Subject to clause B21.1, to the fullest extent permitted by law, we will not be liable to you for any indirect or consequential loss, or for loss of profit, revenue, business, anticipated savings, or data, arising out of or in connection with this Agreement, whether in contract, tort (including negligence), or otherwise.

B21.3. Subject to clauses B21.1 and B21.2, our total aggregate liability to you arising out of or in connection with this Agreement in any 12-month period is limited to the total Fees paid by you to us in the 12 months immediately preceding the event giving rise to the claim.

B21.4. If you are a consumer, nothing in this clause B21 affects your statutory rights under the Consumer Rights Act 2015 or other applicable consumer protection law.

B21.5. You agree to indemnify us against reasonable costs, claims, and losses we incur as a result of: (a) Content you provide infringing a third party's rights; (b) your breach of clause B17 (Acceptable Use); or (c) your misuse of the Services.

B22. Confidentiality

B22.1. Each party agrees to keep confidential any non-public business, technical, or financial information disclosed by the other party in connection with this Agreement, and to use it only for the purposes of the Agreement, except where disclosure is required by law or to that party's professional advisers.

B22.2. This clause does not apply to information that is or becomes publicly available other than through a breach of this clause, or that a party already lawfully held before disclosure.

B23. Force majeure

B23.1. Neither party will be liable for any failure or delay in performing its obligations under this Agreement (other than payment obligations) to the extent caused by events outside its reasonable control, including but not limited to internet or power outages, third-party hosting or infrastructure failures, acts of God, war, civil unrest, industrial action, or changes in law.

B23.2. If a force majeure event continues for more than 60 days, either party may terminate the Agreement by written notice, without either party being liable for that termination, save for Fees properly accrued up to that point.

B24. Assignment & subcontracting

B24.1. We may subcontract or delegate the performance of any part of the Services (for example, to a hosting provider or freelance specialist) without your consent, but we remain responsible for the Services being performed in accordance with this Agreement.

B24.2. We may assign, transfer, or novate this Agreement, in whole or in part, to another entity (for example, as part of a sale or restructuring of our business), provided this does not materially reduce the standard of Services you receive. You may not assign or transfer this Agreement without our prior written consent, not to be unreasonably withheld.

B25. Notices

B25.1. Any formal notice under this Agreement (for example, cancellation notice under clause B8 or B9, or notice of breach under clause B10) must be given in writing and sent by email to the address the other party has most recently provided, or by post to their registered office or last-known address. Our details for notices are set out in clause B30.

B25.2. A notice sent by email is treated as received on the next Business Day after sending, provided no delivery failure notification is received. A notice sent by post is treated as received 2 Business Days after posting.

B26. Complaints

B26.1. If you are unhappy with any aspect of the Services, please contact us in the first instance using the details in clause B30 so we can try to resolve things quickly and informally.

B26.2. If we cannot resolve a complaint between us, and you are a consumer, you may be able to refer certain disputes to an alternative dispute resolution provider; we will provide details of a relevant scheme if one applies at the time. This does not affect your right to bring a claim through the courts as described in clause B29.

B27. General provisions

B27.1. Entire agreement. This Agreement (Part A, Part B, any applicable Proposal, and our Privacy & Cookie Policy) is the entire agreement between us relating to the Services, and supersedes any prior discussions, representations, or agreements on that subject, except in the case of fraud or fraudulent misrepresentation.

B27.2. Severability. If any provision of this Agreement is found by a court or other competent authority to be invalid, illegal, or unenforceable, that provision will be treated as removed or modified to the minimum extent necessary to make it enforceable, and the remaining provisions will continue in full force and effect.

B27.3. No waiver. If either party fails to enforce any right under this Agreement, that failure is not a waiver of that right, and does not prevent that party from enforcing it later.

B27.4. Third-party rights. No one other than a party to this Agreement has any right to enforce any of its terms under the Contracts (Rights of Third Parties) Act 1999.

B27.5. Independent contractors. Nothing in this Agreement creates a partnership, joint venture, or employment relationship between the parties.

B28. Changes to these terms

B28.1. We may update Part A of these Terms at any time to reflect changes in our website, services, or legal requirements; the current version will always be available on this page with a revised "last updated" date.

B28.2. We will not make material changes to Part B that reduce your rights or increase your obligations during your current Minimum Term or Renewal Period without giving you at least 30 days' written notice. If you do not agree to a material change, you may cancel your subscription with effect from the date the change would take effect, without paying an early termination fee under clause B8, by giving us written notice before that date. Continued use of the Services after a change takes effect constitutes acceptance of that change.

B29. Governing law and jurisdiction

B29.1. This Agreement, and any dispute or claim arising out of or in connection with it (including non-contractual disputes or claims), is governed by and construed in accordance with the laws of England and Wales.

B29.2. The courts of England and Wales have exclusive jurisdiction to settle any dispute or claim arising out of or in connection with this Agreement, save that if you are a consumer resident elsewhere in the UK, you may bring proceedings in your local courts, and mandatory consumer protections of your place of residence are not affected.

C1. Application of Part C

C1.1. Part C applies to every Client who subscribes to our social media management, social media marketing, content creation, community management, advertising and marketing automation management (including Automation Services), and/or digital advertising services across any of Google Ads, Meta Ads (Facebook and Instagram), LinkedIn Ads, Snapchat Ads, TikTok Ads, or any other platform we agree to manage on your behalf (together, the "Services"), and forms a legally binding agreement between you and us (the "Agreement") from the point you place an order, sign a proposal or order confirmation, make a first payment, or otherwise instruct us to begin work - whichever happens first.

C1.2. If we send you a specific written proposal, order confirmation, or statement of work for your project (a "Proposal"), that Proposal forms part of the Agreement. If there is a conflict between a Proposal and this Part C, the Proposal takes precedence for the matters it specifically addresses; this Part C governs everything else.

C1.3. If any provision of this Part C is inconsistent with a mandatory right you have as a consumer under UK law, your statutory right takes precedence to the extent of that inconsistency, and the rest of the Agreement remains in force.

C1.4. Where you also buy other Services from us, the relevant Part of these Terms (Parts B, D, E, F or G) applies to those Services separately. Where you engage us for more than one Service, each Part governs its own Services. Where FOURLOOP Plus includes advertising management, Part D applies and this Part C applies only as Part D says.

C2. Definitions

"Ad Accounts"

Any Google Ads, Meta Business Manager/Ads Manager, LinkedIn Campaign Manager, Snapchat Ads Manager, TikTok Ads Manager, or other advertising platform account used to run paid campaigns for you.

"Ad Spend"

The media budget paid to a third-party Advertising Platform to display your adverts, as distinct from our management fee.

"Advertising Platforms"

Google Ads, Meta Ads (Facebook and Instagram), LinkedIn Ads, Snapchat Ads, TikTok Ads, and any other advertising network we agree to use on your behalf.

"Automation Services"

Our advertising automations management subscription and any other marketing, advertising, lead-handling or CRM automations, workflows or follow-up sequences that we build, run or manage for you on a subscription basis, other than FOURLOOP (which is covered by Part D).

"Content"

All creative material we produce or provide as part of the Services, including but not limited to graphics, photography, video, animation, copywriting, captions, ad creative, campaign structures, audience strategies, and reports.

"Minimum Term"

Has the meaning given in clause C6.

"Social Accounts"

Your business's social media profiles/pages/accounts (e.g. Facebook, Instagram, LinkedIn, TikTok, Snapchat, X/Twitter, Google Business Profile) that we manage, post to, or advertise on under this Agreement.

C3. The Services

C3.1. Our Services may include any combination of: social media strategy; content creation and scheduling; community management and engagement; organic posting; paid advertising campaign setup, management and optimisation across the Advertising Platforms; audience research and targeting; pixel/conversion tracking setup; and performance reporting.

C3.2. The specific Services, platforms covered, posting frequency, and reporting cadence for your account are set out in your Proposal or service plan. We may reasonably vary the mix of Services within the same overall fee to reflect what is working best for your account, provided the overall level of Service is not materially reduced.

C3.3. We will use reasonable skill and care in providing the Services, in line with generally accepted social media marketing and paid advertising practice, and each Advertising Platform's current advertising policies.

C4. Client responsibilities & account access

C4.1. You will provide us with timely access to the Social Accounts, Ad Accounts, brand assets (logos, images, brand guidelines), and any approvals, information or third-party access (for example, website/CMS access for tracking pixels) reasonably required for us to deliver the Services.

C4.2. You are responsible for ensuring that any material, information, products or claims you ask us to promote are accurate, lawful, and do not infringe any third party's rights, and comply with the advertising standards referred to in clause C17.

C4.3. Delays caused by your failure to provide access, approvals, or Content in good time may affect our ability to meet posting schedules or campaign timelines, and we are not liable for any resulting delay.

C5. Content, creative & the approval process

C5.1. Where we require your approval before content is published or an advert goes live, we will give you a reasonable opportunity to review it. If you do not respond within the timescale set out in your Proposal (or, if none is specified, within 2 Business Days), we may treat the content as approved and proceed, unless you have told us otherwise in writing.

C5.2. We may use Content we produce for you (in whole or in part) in our own marketing, including our website, portfolio, social media, and case studies, unless you tell us otherwise in writing.

C6. Subscription, minimum term & renewal

C6.1. Our Services are provided on a rolling monthly subscription basis.

C6.2. The initial Minimum Term is one (1) calendar month from the Start Date, unless a longer Minimum Term is agreed in your Proposal.

C6.3. After the Minimum Term, your subscription continues on a rolling monthly basis until ended by either party giving at least three (3) calendar months' written notice, to expire at the end of a billing period, in accordance with clause C10.

C6.4. We may decline to renew, or may offer revised terms for, your subscription at the end of any Minimum Term or Renewal Period by giving you at least three (3) calendar months' written notice.

C6.5. The three (3) calendar month notice period in clauses C6.3 and C10.1 applies to all Services under this Part C, including Automation Services, unless your Proposal states a different notice period.

C7. Fees, payment & price changes

C7.1. Our management fee is invoiced monthly in advance (or as otherwise agreed in your Proposal) and is payable by the method agreed with you (for example, direct debit, card, or bank transfer).

C7.2. Our management fee is separate from, and does not include, Ad Spend. Ad Spend is your responsibility in addition to our fee, as set out in clause C8.

C7.3. All fees are quoted exclusive of VAT unless stated otherwise. VAT is added at the applicable rate.

C7.4. We may increase our fees with effect from your next Renewal Period by giving you at least 30 days' written notice. If you do not agree to the increase, you may cancel your subscription with effect from the date the increase would take effect by giving us written notice before that date, without an early termination fee under clause C9.

C7.5. Except as required by law or as set out in this Agreement, fees already paid are non-refundable, including in respect of any notice period under clause C10.

C8. Advertising spend & third-party ad platforms

C8.1. Where our Services include paid advertising on Google Ads, Meta Ads, LinkedIn Ads, Snapchat Ads, TikTok Ads, or any other Advertising Platform, you must agree a campaign budget (Ad Spend) with us in advance.

C8.2. Unless we agree otherwise in writing, Ad Spend is billed either (a) directly by the Advertising Platform to a card or billing account you provide and control, or (b) by us to you as a separate, clearly itemised charge in addition to our management fee, where we fund Ad Spend on your behalf.

C8.3. Where we fund Ad Spend on your behalf under clause C8.2(b), you must pay our invoice for that Ad Spend in advance of, or as agreed alongside, the campaign period. We may pause or stop campaigns if Ad Spend is not paid on time, and are not liable for any resulting loss of momentum, data, or performance.

C8.4. Each Advertising Platform sets and enforces its own advertising policies, targeting rules, approval processes, and account requirements. We will follow those policies in good faith, but we do not control, and are not liable for, an Advertising Platform's decisions to reject, disapprove, limit, suspend, or terminate an advert, Ad Account, or Social Account, or for changes an Advertising Platform makes to its algorithms, policies, costs, or features.

C8.5. You remain the account holder (or authorise us to act as your agent/partner) on your Ad Accounts. Where an Advertising Platform requires you to accept its own terms of service (for example, Meta's, Google's, LinkedIn's, Snapchat's, or TikTok's advertising terms) to run campaigns, you are responsible for accepting and complying with those terms, and this Agreement does not override them.

C9. Late payment, suspension & accelerated fees

C9.1. If any invoice (including for Ad Spend) is not paid within 7 days of its due date, we may, without liability to you, suspend the Services, pause or stop live advertising campaigns, and/or restrict access to work in progress until payment is received in full.

C9.2. We may charge interest on overdue amounts at 8% per year above the Bank of England base rate, accruing daily from the due date until paid, together with our reasonable costs of recovering late payment. If you are a business customer, we may also claim fixed-sum compensation for late payment in accordance with the Late Payment of Commercial Debts (Interest) Act 1998.

C9.3. If you fail to pay two or more invoices when due within any 6-month period, we may treat this as a material breach under clause C11 and end the Agreement, in addition to any other rights we have.

C9.4. Non-payment of an invoice does not amount to notice of cancellation. Your fees continue to fall due each month until your subscription is ended by written notice in accordance with clause C10.

C9.5. Where Automation Services are suspended under clause C9.1, we may switch off, pause or disconnect your automations until payment is received in full. We are not liable for any leads, enquiries, messages, bookings or data missed while automations are suspended for non-payment.

C9.6. Where we end the Agreement because of your non-payment under clause C9.3 or C11, you agree to pay us, in addition to all fees already accrued and unpaid, a sum equal to the fees that would otherwise have fallen due during the notice period that would have applied had you cancelled under clause C10 (being three (3) calendar months) (the "Notice Period Sum"). The Notice Period Sum represents our genuine pre-estimate of the loss we would suffer from an unplanned termination caused by your non-payment, including resource and staff time already allocated to your account and lost subscription revenue, and is not intended as a penalty. It becomes immediately due and is recoverable by us as a debt, including through legal action if necessary.

C10. Voluntary cancellation

C10.1. You may cancel your subscription at any time by giving us at least three (3) calendar months' written notice, to expire at the end of a monthly billing period.

C10.2. If you cancel during the Minimum Term, you remain liable for the fees for the remainder of the Minimum Term (or may pay the balance as an early termination fee), in addition to your notice period fees, unless we agree otherwise in writing.

C10.3. During your notice period, the Services continue as normal (including any live advertising campaigns, unless you ask us to pause them), and all fees remain payable in full.

C10.4. Notice must be given in accordance with clause C26.

C10.5. During your notice period, Automation Services continue to run as normal and all fees remain payable in full.

C11. Termination for other reasons

C11.1. Either party may terminate this Agreement immediately by written notice if the other party commits a material breach of this Agreement that is not remedied within 14 days of being asked to do so in writing, or becomes insolvent, enters administration or liquidation, or ceases to trade.

C11.2. We may also suspend or terminate the Services immediately, without liability to you, if: (a) you ask us to publish or advertise content that is unlawful, defamatory, discriminatory, or breaches an Advertising Platform's policies; (b) your Social Account(s) or Ad Account(s) are suspended, banned, or restricted by a platform for reasons connected with your business, products, or conduct; or (c) continuing to provide the Services would put us in breach of an Advertising Platform's terms or applicable law.

C12. Effect of termination

C12.1. On termination or expiry of this Agreement for any reason: (a) all outstanding fees (including any Ad Spend already committed or payable to an Advertising Platform) become due immediately; (b) we will stop posting to your Social Accounts and stop or pause any live advertising campaigns; (c) we will remove our access to your Social Accounts, Ad Accounts, and any related tools within a reasonable time, and return or securely delete any access credentials you have given us; and (d) the licence to use our Content granted under clause C14 ends immediately, except as set out in that clause.

C12.2. Termination does not affect any rights or liabilities that have accrued before termination.

C12.3. On cancellation or termination of Automation Services for any reason, the automations, workflows, sequences, templates and configurations we have built for you will be switched off and removed. They remain our intellectual property and may not be copied, cloned, exported or reused, by you or any third party, without an active management subscription with us.

C13. Consumer cancellation rights (cooling-off)

C13.1. If you are a consumer (acting wholly or mainly outside your trade, business, craft, or profession) entering into this Agreement at a distance (for example, online or by phone) or off-premises, you have a statutory right to cancel within 14 days of the Start Date under the Consumer Contracts Regulations 2013, without giving a reason.

C13.2. If you ask us to begin the Services within that 14-day period and we do so, and you then cancel under this clause, you must pay for the Services provided up to the point of cancellation.

C13.3. This clause C13 does not apply if you are contracting with us as a business (including a sole trader acting for business purposes).

C14. Ownership, copyright & licence to use

C14.1. All Content we create for you under this Agreement is, and remains, the copyright and property of Four Social Marketing & Web Design Ltd - including graphics, photography, video, animation, copywriting, ad creative, campaign strategies, and reports - both during and after your subscription, except where clause C14.2 applies.

C14.2. We grant you a non-exclusive, non-transferable licence to use, publish, and display Content on your own Social Accounts, website, and marketing channels for as long as, and only for as long as, you have an active, paid-up subscription with us for the relevant Services.

C14.3. This licence ends automatically and immediately on termination or cancellation of this Agreement, or on suspension for non-payment. Once your subscription ends, you must stop using, republishing, editing, or otherwise exploiting our Content, and must remove or take down any Content still live on your channels within a reasonable time if we ask you to, save for content already organically published and archived on your own Social Accounts prior to termination, which you may leave in place but not reuse, repost, or repurpose elsewhere.

C14.4. If you want to keep using our Content after your subscription ends, you must agree a separate written licence or buy-out with us in advance; we are not obliged to agree to this, and any buy-out fee is at our discretion.

C14.5. Clauses C14.1 to C14.4 do not apply to Content we license from a third party (such as stock photography, stock video, or stock music) or that you provide to us yourself; ownership and permitted use of that material is as set out in clauses C14.6 and C15.

C14.6. You retain ownership of Content you provide to us (such as your logo, brand assets, photography, and product data). You grant us a licence to use that Content for the purposes of providing the Services, and, unless you tell us otherwise in writing, for our own marketing purposes (for example, showcasing your account in our portfolio, on social media, or in case studies). You confirm you have the right to give us this permission and that the Content does not infringe any third party's rights.

C14.7. For the avoidance of doubt, this clause C14 does not transfer to you any ownership in our processes, templates, playbooks, strategy documents, or know-how, whether or not used in delivering your Services.

C15. Intellectual property rights

C15.1. We may use licensed stock images, video, music, fonts, or other third-party media in your Content. Such material remains subject to the terms of the relevant third-party licence, and neither you nor we may reuse it outside the Services without obtaining the appropriate rights.

C15.2. Nothing in this Agreement transfers ownership of our company name, logo, "Four Social" branding, or any of our other trademarks to you.

C15.3. You will indemnify us against reasonable losses, costs, and claims we incur as a result of a claim that Content you provided to us infringes a third party's intellectual property rights.

C16. Social media accounts, ad accounts & platform ownership

C16.1. Your Social Accounts and Ad Accounts belong to you. We do not claim ownership of them, but you must give us the level of access reasonably needed to deliver the Services (for example, admin, partner, or business manager access), which we will use only for the purposes of this Agreement.

C16.2. Where we set up a new Social Account or Ad Account on your behalf, we will do so in your name and ownership unless we agree otherwise in writing.

C16.3. On termination, we will hand back administrative control of your Social Accounts and Ad Accounts and remove our own access within a reasonable time, provided all outstanding fees have been paid.

C16.4. Hacking and unauthorised access. Operating online carries an inherent risk of hacking, phishing, credential theft, and other unauthorised access, which is outside our control. We are not liable for any loss, damage, lost content, lost Ad Spend, or other consequence arising from your Social Accounts, Ad Accounts, associated email addresses, or devices being hacked, hijacked, or otherwise accessed without authorisation, unless that access was directly caused by our negligence or wilful misconduct. You are responsible for maintaining strong account security (for example, unique passwords and two-factor authentication) and for telling us as soon as reasonably possible if you suspect your accounts have been compromised.

C17. Acceptable use & compliance with advertising standards

C17.1. You must not ask us to create, publish, or advertise content that is unlawful, fraudulent, defamatory, discriminatory, obscene, or that infringes a third party's rights, or that breaches the UK Advertising Codes (the CAP and BCAP Codes) enforced by the Advertising Standards Authority, or the advertising policies of any Advertising Platform.

C17.2. We may refuse to create or publish, or may pause, any content or advert we reasonably believe breaches clause C17.1, without liability to you.

C17.3. You are responsible for ensuring your business, products, and services are lawfully permitted to advertise on the relevant Advertising Platforms (some categories, such as financial services, healthcare, alcohol, and gambling, are restricted or require additional certification).

C18. Data protection & GDPR

C18.1. Each party will comply with its obligations under UK data protection law (including the UK GDPR and the Data Protection Act 2018) in connection with this Agreement.

C18.2. Where we process personal data on your behalf (for example, audience or customer data used for ad targeting), we do so as a processor acting on your instructions, and further details are set out in our Privacy & Cookie Policy or a separate data processing agreement where applicable.

C18.3. You are responsible for having a lawful basis to provide us with, and to allow us to use, any personal data you supply for the Services (for example, customer lists uploaded for Custom Audiences).

C19. Service levels & support

C19.1. We will use reasonable efforts to deliver the Services in line with the schedule agreed in your Proposal, but posting times, response times, and reporting dates may vary due to factors outside our control (including platform outages, algorithm changes, or delayed approvals from you).

C19.2. Support is available during our support hours set out in clause C31.

C20. Third-party platforms & software

C20.1. The Services depend on third-party platforms and software (including the Advertising Platforms, scheduling tools, and analytics tools) that we do not own or control. We are not liable for outages, bugs, policy changes, feature removals, or price changes made by those third parties, though we will let you know about any significant impact on your account where we reasonably can.

C21. Warranties & disclaimers

C21.1. We will provide the Services with reasonable skill and care.

C21.2. We do not guarantee any specific outcome from the Services, including but not limited to follower growth, engagement rates, reach, impressions, click-through rates, cost per lead, cost per click, return on ad spend, sales, or revenue. Results depend on many factors outside our control, including your market, competitors, budget, product, and platform algorithm changes.

C21.3. Any past results, case studies, or figures we share with you (including headline statistics such as views generated or cost-per-lead reductions achieved for other clients) are illustrative of past performance for other businesses and are not a guarantee or prediction of your results.

C22. Liability and indemnity

C22.1. Nothing in this Agreement excludes or limits either party's liability for death or personal injury caused by negligence, fraud or fraudulent misrepresentation, or any other liability that cannot lawfully be excluded or limited.

C22.2. Subject to clause C22.1, to the fullest extent permitted by law, we will not be liable to you for any indirect or consequential loss, or for loss of profit, revenue, business, anticipated savings, or data, arising out of or in connection with this Agreement, whether in contract, tort (including negligence), or otherwise.

C22.3. Subject to clauses C22.1 and C22.2, our total aggregate liability to you arising out of or in connection with this Agreement in any 12-month period is limited to the total management fees (excluding Ad Spend passed through to Advertising Platforms) paid by you to us in the 12 months immediately preceding the event giving rise to the claim.

C22.4. If you are a consumer, nothing in this clause C22 affects your statutory rights under the Consumer Rights Act 2015 or other applicable consumer protection law.

C22.5. You agree to indemnify us against reasonable costs, claims, and losses we incur as a result of: (a) Content or instructions you provide infringing a third party's rights or breaching clause C17; (b) your breach of this Agreement; or (c) actions taken via your Social Accounts or Ad Accounts under your instruction.

C23. Confidentiality

C23.1. Each party agrees to keep confidential any non-public business, technical, or financial information disclosed by the other party in connection with this Agreement, and to use it only for the purposes of the Agreement, except where disclosure is required by law or to that party's professional advisers.

C24. Force majeure

C24.1. Neither party will be liable for any failure or delay in performing its obligations under this Agreement (other than payment obligations) to the extent caused by events outside its reasonable control, including internet or power outages, third-party platform failures, acts of God, war, civil unrest, industrial action, or changes in law.

C25. Assignment & subcontracting

C25.1. We may subcontract or delegate the performance of any part of the Services (for example, to a freelance content creator or media buyer) without your consent, but we remain responsible for the Services being performed in accordance with this Agreement.

C25.2. We may assign, transfer, or novate this Agreement, in whole or in part, to another entity (for example, as part of a sale or restructuring of our business), provided this does not materially reduce the standard of Services you receive. You may not assign or transfer this Agreement without our prior written consent, not to be unreasonably withheld.

C26. Notices

C26.1. Any formal notice under this Agreement (for example, cancellation notice under clause C10, or notice of breach under clause C11) must be given in writing and sent by email to the address the other party has most recently provided, or by post to their registered office or last-known address. Our details for notices are set out in clause C31.

C26.2. A notice sent by email is treated as received on the next Business Day after sending, provided no delivery failure notification is received. A notice sent by post is treated as received 2 Business Days after posting.

C27. Complaints

C27.1. If you are unhappy with any aspect of the Services, please contact us in the first instance using the details in clause C31 so we can try to resolve things quickly and informally.

C28. General provisions

C28.1. Entire agreement. This Part C, together with Part A, any applicable Proposal, and our Privacy & Cookie Policy, is the entire agreement between us relating to the Services described in this Part C, and supersedes any prior discussions, representations, or agreements on that subject, except in the case of fraud or fraudulent misrepresentation.

C28.2. Severability. If any provision of this Agreement is found by a court or other competent authority to be invalid, illegal, or unenforceable, that provision will be treated as removed or modified to the minimum extent necessary to make it enforceable, and the remaining provisions will continue in full force and effect.

C28.3. No waiver. If either party fails to enforce any right under this Agreement, that failure is not a waiver of that right, and does not prevent that party from enforcing it later.

C28.4. Third-party rights. No one other than a party to this Agreement has any right to enforce any of its terms under the Contracts (Rights of Third Parties) Act 1999.

C28.5. Independent contractors. Nothing in this Agreement creates a partnership, joint venture, or employment relationship between the parties.

C29. Changes to these terms

C29.1. We will not make material changes to this Part C that reduce your rights or increase your obligations during your current Minimum Term or notice period without giving you at least 30 days' written notice. If you do not agree to a material change, you may cancel your subscription with effect from the date the change would take effect, without an early termination fee under clause C10, by giving us written notice before that date. Continued use of the Services after a change takes effect constitutes acceptance of that change.

C30. Governing law and jurisdiction

C30.1. This Part C, and any dispute or claim arising out of or in connection with it (including non-contractual disputes or claims), is governed by and construed in accordance with the laws of England and Wales.

C30.2. The courts of England and Wales have exclusive jurisdiction to settle any dispute or claim arising out of or in connection with this Agreement, save that if you are a consumer resident elsewhere in the UK, you may bring proceedings in your local courts, and mandatory consumer protections of your place of residence are not affected.

D1. Application of Part D

D1.1. Part D applies to every Client who subscribes to FOURLOOP (the "Services") and forms a legally binding agreement between you and us (the "Agreement") from the point you complete a sign-up or payment link, start a free trial, sign a Proposal, or otherwise instruct us to begin setup, whichever happens first.

D1.2. If we send you a Proposal, it forms part of the Agreement. If there is a conflict between a Proposal and this Part D, the Proposal takes precedence for the matters it specifically addresses.

D1.3. If any provision of this Part D is inconsistent with a mandatory right you have as a consumer under UK law, your statutory right takes precedence to the extent of that inconsistency.

D2. Definitions

"Platform"

The third-party CRM and marketing automation software on which FOURLOOP is built (currently GoHighLevel, also known as LeadConnector), together with any mobile app or white-label version we provide.

"Client Portal"

Your login to FOURLOOP, including via loop.thisisfoursocial.com or any app we provide.

"Plan"

FOURLOOP Lite or FOURLOOP Plus, as described on our website or in your Proposal at the time you subscribe.

"Messaging Allowance"

The number of SMS messages included in your Plan each month.

"Enquiry"

A genuine contact from a potential customer (for example, a form submission, call or message) captured in your FOURLOOP account, excluding spam, duplicates, existing customers, job seekers and sales approaches.

"Ad Spend" and "Advertising Platforms"

Have the meanings given in Part C.

"Start Date"

The date your paid subscription begins, or the date your free trial begins if you have one.

D3. The Services

D3.1. FOURLOOP Lite gives you access to the Platform through the Client Portal, set up by us with your lead capture, CRM pipeline, automated follow-up and related features included in the Lite Plan.

D3.2. FOURLOOP Plus includes everything in Lite plus management of paid advertising campaigns on Google Ads and Meta Ads (Facebook and Instagram) to generate Enquiries into your FOURLOOP account.

D3.3. The exact features, allowances and setup included in each Plan are those shown on our website or in your Proposal at the time you subscribe. There is no setup fee unless your Proposal says otherwise. Add-ons (such as WhatsApp messaging) are charged separately.

D3.4. For the advertising element of FOURLOOP Plus, clauses C4, C5, C8, C16 and C17 of Part C apply as if references in them to "the Services" were references to the FOURLOOP Plus advertising management.

D4. Onboarding & setup

D4.1. After the Start Date, we will ask you for the information, logins, brand assets, phone numbers, business verification details and approvals we reasonably need to set up your account. Setup timescales assume you provide these promptly.

D4.2. Some features (such as SMS sender IDs, WhatsApp Business messaging and phone numbers) need approval or verification by third parties. We will help with this, but we do not control those decisions or timescales.

D4.3. Delays caused by you not providing information, access or approvals do not pause or reduce your Fees.

D5. Free trials

D5.1. Where we offer a free trial (currently 14 days on FOURLOOP Lite), you will not be charged the subscription Fee during the trial period.

D5.2. Unless you cancel in writing before the trial ends, your subscription will automatically continue as a paid monthly subscription on the day after the trial ends, and your chosen payment method will be charged.

D5.3. Free trials are limited to one per business. We may decline or end a trial at our discretion. Ad Spend, WhatsApp charges and any usage above the Messaging Allowance during a trial remain payable.

D6. FOURLOOP Plus "no enquiries, next month free" promise

D6.1. If your FOURLOOP Plus campaigns generate no Enquiries at all during your first full calendar month of live advertising, we will waive our FOURLOOP Plus subscription Fee for the following month.

D6.2. The promise applies only if, throughout that month: (a) your campaigns were live and not paused at your request; (b) your Ad Spend met the minimum budget we agreed with you and was paid on time; (c) you did not change or remove the forms, tracking, phone numbers, website pages or automations we set up without our agreement; (d) you gave us any access and approvals we asked for within 2 Business Days; and (e) your account was not restricted by an Advertising Platform because of your products, claims or account history.

D6.3. The promise covers our subscription Fee only. It does not cover Ad Spend, messaging usage, add-ons or any other charges. It applies once per Client and cannot be exchanged for cash or a refund.

D7. Subscription, minimum term & cancellation

D7.1. FOURLOOP is provided on a rolling monthly subscription with a minimum term of one calendar month from the Start Date (or from the end of any free trial).

D7.2. Either party may cancel by giving at least three (3) calendar months' written notice. The Services and Fees continue as normal during the notice period.

D7.3. No early termination fee applies to FOURLOOP unless your Proposal states a longer minimum term.

D8. Fees & payment

D8.1. Subscription Fees are payable monthly in advance by card, direct debit or another method we agree, including through a payment link or the Platform's billing system.

D8.2. All Fees are exclusive of VAT, which is added at the applicable rate.

D8.3. We may increase Fees by giving you at least 30 days' written notice. If you do not accept an increase, you may cancel with effect from the date it would apply by giving written notice before that date.

D8.4. Except as required by law or as set out in this Agreement, Fees already paid are non-refundable.

D9. Messaging, calls & usage charges

D9.1. Your Plan includes the Messaging Allowance shown on our website or in your Proposal (currently 500 SMS messages a month on FOURLOOP Lite). Unused allowance does not roll over.

D9.2. SMS messages above the Messaging Allowance are charged at our current overage rate (currently 8p per message, plus VAT), billed monthly in arrears. Long messages may count as more than one message.

D9.3. WhatsApp messaging is a paid add-on and is not included in FOURLOOP Lite unless your Proposal says so. Charges for phone numbers, calls, email sending above fair use, and other usage-based Platform features may apply as set out in your Proposal or our current price list.

D9.4. We may set fair use limits and may pause messaging if usage is unusually high, appears to be spam, or risks our Platform or carrier accounts.

D10. Your responsibilities & marketing compliance

D10.1. You are responsible for all messages, emails, calls and campaigns sent from your FOURLOOP account, including automated ones we set up for you once you have approved them.

D10.2. You must comply with the Privacy and Electronic Communications Regulations 2003 (PECR), UK data protection law, and the rules of the Platform, mobile carriers and WhatsApp. In particular, you must only send marketing messages to people who have given valid consent or where another lawful basis applies, and you must honour opt-out requests promptly.

D10.3. You must not use FOURLOOP to send spam, misleading or unlawful content, or to contact purchased or scraped contact lists.

D10.4. You are responsible for responding to and following up the Enquiries that FOURLOOP captures. We are not responsible for lost business caused by Enquiries not being answered.

D11. The Platform & third-party services

D11.1. FOURLOOP relies on the Platform and other third-party services (such as mobile carriers, WhatsApp, email providers, payment processors and Advertising Platforms). These are provided by their own suppliers under their own terms.

D11.2. We will choose and manage these suppliers in good faith but do not guarantee their availability, performance or continued features. We are not liable for outages, message filtering or delivery failures, feature changes or price changes made by them.

D11.3. We may change the Platform or supplier used to deliver FOURLOOP, provided the overall level of Service is not materially reduced. Where a supplier increases its charges to us, we may pass this on under clause D8.3.

D12. Your data, our system & ownership

D12.1. You own the contact, lead and customer data held in your FOURLOOP account ("Client Data"). You are the data controller of that data and we act as your data processor. The Platform acts as our sub-processor and may process data outside the UK under appropriate legal safeguards.

D12.2. We own the configuration of your account, including the pipelines, automations, workflows, templates, funnels, snapshots and copy we create ("FOURLOOP Materials"). You have a licence to use them only while you have an active, paid-up subscription.

D12.3. Phone numbers we provide through the Platform are held in our account. Whether a number can be transferred to you when you leave depends on the carrier and is at our discretion, and a transfer fee may apply.

D12.4. When your subscription ends, we will, if you ask within 30 days and all sums owed have been paid, provide an export of your Client Data in a standard format (such as CSV). After 30 days we may delete your account and its data. FOURLOOP Materials are not transferred unless we agree a separate buy-out in writing.

D13. Late payment & suspension

D13.1. If any payment is not made when due, we may suspend your Client Portal access, messaging, automations and any live advertising until payment is received. Clauses C9.2 (interest), C9.3 (repeated non-payment), C9.4 (non-payment is not notice) and C9.6 (Notice Period Sum) apply to this Part D, and the notice period for the purposes of clause C9.6 is the three (3) calendar months set out in clause D7.2.

D13.2. Suspension does not pause your Fees or extend any promise under clause D6.

D14. Results & warranties

D14.1. We will provide the Services with reasonable skill and care. Apart from the promise in clause D6, we do not guarantee any particular number or quality of Enquiries, cost per lead, sales or revenue.

D14.2. Case studies and results we share for other clients are illustrations of past performance, not a prediction of your results.

D15. Liability

D15.1. Clauses C22.1, C22.2, C22.4 and C22.5 apply to this Part D.

D15.2. Subject to those clauses, our total liability to you under this Part D in any 12-month period is limited to the FOURLOOP subscription Fees you paid us in the 12 months before the event giving rise to the claim, excluding Ad Spend, messaging and other usage charges.

D16. General provisions

D16.1. Clauses C13 (consumer cancellation rights), C23 (confidentiality), C24 (force majeure), C25 (assignment & subcontracting), C26 (notices), C27 (complaints), C28 (general provisions), C29 (changes to these terms), C30 (governing law and jurisdiction) and C31 (contact us) apply to this Part D as if references in them to "Part C" were references to "Part D".

E1. Application of Part E

E1.1. Part E applies to every Client who buys our SEO services, including technical SEO, on-page optimisation, content, local SEO, Google Business Profile optimisation, citation and directory building, link building, keyword research, audits and reporting (the "Services"). It forms a legally binding agreement from the point you sign a Proposal, make a first payment, or instruct us to begin work, whichever happens first.

E1.2. If we send you a Proposal, it forms part of the Agreement and takes precedence for the matters it specifically addresses.

E1.3. Where your Website is also built or hosted by us, Part B continues to apply to the Website itself.

E2. The Services

E2.1. The scope, deliverables, target keywords, locations and reporting frequency are set out in your Proposal. We may reasonably change the mix of monthly activity within the same fee to focus on what is most likely to improve results.

E2.2. We will follow search engines' published guidelines and will not knowingly use tactics that are likely to lead to penalties.

E3. Your responsibilities

E3.1. You will give us timely access to your website, content management system, Google Search Console, Google Analytics, Google Business Profile and any other accounts we reasonably need.

E3.2. Where your website is managed by another developer or host, you are responsible for making sure our recommended changes are carried out. We are not responsible for results lost because recommendations were not carried out, or because another party changed or removed our work.

E3.3. You confirm that your business name, address, phone number and other details you give us are accurate, and you will tell us promptly if they change.

E4. Term, fees & cancellation

E4.1. Ongoing SEO campaigns are provided on a rolling monthly subscription with a minimum term of one calendar month, unless your Proposal states a longer minimum term. Either party may cancel by giving at least three (3) calendar months' written notice.

E4.2. If your Proposal states a longer minimum term and you cancel before it ends (other than for our breach), the fees for the rest of that minimum term remain payable.

E4.3. One-off SEO work is payable as set out in your Proposal. Unless stated otherwise, 50% is payable in advance and the balance on delivery.

E4.4. Fees are exclusive of VAT. Fees for ongoing campaigns are payable monthly in advance. Clauses C7.4 (price changes), C7.5 (non-refundable fees) and C9 (late payment and suspension) apply to this Part E.

E4.5. Third-party costs, such as paid directory listings, premium citations, sponsored content or software licences, are not included unless your Proposal says so and will be agreed with you before we incur them.

E5. No guaranteed rankings

E5.1. Search engines control their own rankings and change their algorithms often. We do not guarantee any particular ranking, position, traffic level, map pack placement, number of enquiries or timescale for results.

E5.2. SEO results usually take several months to build. Rankings can go down as well as up for reasons outside our control, including algorithm updates, competitor activity and changes to your website.

E5.3. Any forecasts, estimates or case study results we share are illustrations only and are not a promise of your results.

E6. Content, citations & ownership

E6.1. Once you have paid for it in full, you own the written content we create and publish on your own website as part of the Services.

E6.2. Citations, directory listings and business profiles we create are set up in your business name. Where a directory requires an account, we will create it using details we agree with you and hand over the logins on request once all sums owed have been paid.

E6.3. Our reports, audits, research, templates and methods remain our property. You may use reports and audits for your own internal business purposes.

E6.4. Links we obtain on third-party websites are controlled by those website owners. We cannot guarantee that they will stay live after the Services end.

E7. Liability & general provisions

E7.1. Clauses C13 (consumer cancellation rights), C18 (data protection), C22 (liability and indemnity, with references to "management fees" meaning the SEO fees paid under this Part E), and C23 to C31 apply to this Part E as if references in them to "Part C" were references to "Part E".

F1. Application of Part F

F1.1. Part F applies to every Client who books videography, aerial drone filming or photography, including editing and post-production (the "Services"). It forms a legally binding agreement from the point you accept a Proposal, pay a deposit, or confirm a booking in writing, whichever happens first.

F1.2. Where filming or photography is included in a social media package under Part C, clauses F3 to F9 apply to each shoot, and Part C governs the subscription.

F2. Definitions

"Shoot"

Each booked day or session of filming or photography.

"Final Edits"

The finished, edited videos and photos we deliver to you, as described in your Proposal.

"Raw Files"

Unedited footage, images, audio and project files captured or created during a Shoot.

F3. Bookings, deposits & payment

F3.1. A non-refundable deposit of 50% of the Shoot fee is payable to secure your date. The date is not reserved until the deposit is received.

F3.2. The balance is payable on delivery of the Final Edits, unless your Proposal says otherwise. Final Edits may be delivered with a watermark, or held back, until payment is received in full.

F3.3. Fees are exclusive of VAT. Travel outside West Yorkshire, overnight stays, location fees, permits, props, talent, music licences and other third-party costs are charged in addition unless included in your Proposal.

F4. Cancellation & rescheduling by you

F4.1. You may cancel or move a Shoot free of charge by giving us written notice at least 7 days before the Shoot date. We will either refund the deposit or transfer it to a new date.

F4.2. If you cancel or move a Shoot less than 7 days before the Shoot date, the deposit is kept. If you cancel on the day, or we attend and cannot film because of something within your control (for example, the location is not ready or access is refused), the full Shoot fee is payable.

F5. Weather, drone safety & our cancellation

F5.1. Outdoor and drone work depends on the weather and on flying conditions. If we decide, acting reasonably, that it is unsafe or unsuitable to film (for example, because of rain, high wind, low light or airspace restrictions), we will reschedule the Shoot at no extra cost. Your deposit is carried over to the new date.

F5.2. If we have to cancel a Shoot for any other reason, we will offer a new date or refund any payment made for that Shoot. Our liability for a cancelled Shoot is limited to that refund.

F6. Drone operations

F6.1. All drone flights are carried out in line with UK Civil Aviation Authority (CAA) rules and the pilot's registration, qualifications and insurance. The pilot has the final say on whether, where and how a flight takes place, and may stop or refuse a flight at any time for safety or legal reasons.

F6.2. You must tell us about any known restrictions at the location and, where needed, get permission from the landowner or occupier. Some locations (such as those near airports, crowds or restricted airspace) need extra permissions, which may take time or not be granted.

F6.3. We may not be able to capture every shot you request if it would break CAA rules, airspace restrictions or safety requirements.

F7. Your responsibilities on the day

F7.1. You are responsible for making sure the location is safe, accessible and ready at the booked time, and for getting consent from any people who will appear in the footage or photos (including staff and customers), and from parents or guardians for anyone under 18.

F7.2. If a Shoot starts late or overruns because of delays on your side, we may charge for the extra time at our current rates.

F8. Editing, revisions & delivery

F8.1. We will deliver the Final Edits within the timescale in your Proposal. Editing style, music and shot choice are at our creative discretion unless agreed otherwise in writing.

F8.2. One round of revisions to the Final Edits is included unless your Proposal says otherwise. Further changes, or changes after approval, may be charged at our current rates.

F8.3. We keep Raw Files and Final Edits for at least 90 days after delivery. After that, we may delete them and cannot guarantee we can supply copies.

F9. Ownership & licence to use

F9.1. All footage, photos, Final Edits and Raw Files we create remain the copyright and property of Four Social Marketing & Web Design Ltd.

F9.2. Once you have paid in full, we grant you a non-exclusive, non-transferable licence to use the Final Edits for your own business marketing for as long as you have an active, paid-up subscription with us. For one-off Shoots booked without a subscription, the licence lasts for the period stated in your Proposal.

F9.3. When the licence ends, you must stop using the Final Edits in new marketing. Content already published on your own social media accounts before that date may stay in place. If you want to keep using the Final Edits after the licence ends, you can ask us for a buy-out, which we may agree at our discretion for a fee.

F9.4. Raw Files are not included. They may be purchased for an additional fee, and are supplied under the same licence as the Final Edits.

F9.5. We may use footage and photos from your Shoot in our own portfolio, showreel, website and social media, unless you ask us not to in writing before the Shoot.

F10. Liability & general provisions

F10.1. We do not guarantee any particular views, engagement or results from the content we produce.

F10.2. Clauses C13 (consumer cancellation rights), C15 (intellectual property rights), C18 (data protection), C22 (liability and indemnity, with references to "management fees" meaning the fees paid under this Part F), and C23 to C31 apply to this Part F as if references in them to "Part C" were references to "Part F".

G1. Application of Part G

G1.1. Part G applies to one-off projects including logo and brand identity design, brand guidelines, print and graphic design, copywriting, drafting of website terms and policies, and bespoke CRM, automation or integration builds (each a "Project"). It forms a legally binding agreement from the point you accept a Proposal, pay a deposit, or instruct us to begin work, whichever happens first.

G1.2. Your Proposal sets out the scope, deliverables and fee for each Project. Anything not listed in the Proposal is out of scope and may be quoted separately.

G2. Fees & payment

G2.1. Unless your Proposal says otherwise, 50% of the Project fee is payable in advance before work starts, and the remaining 50% is payable on completion, before final files are released.

G2.2. Fees are exclusive of VAT. Clauses C9.1 and C9.2 (late payment, suspension and interest) apply to this Part G.

G2.3. The deposit covers our time spent planning and starting the Project and is non-refundable once work has started, except as required by law.

G2.4. Third-party costs such as stock images, fonts, printing, software or domain purchases are charged in addition unless included in your Proposal.

G3. Revisions & approval

G3.1. Each Project includes two rounds of revisions unless your Proposal says otherwise. A round of revisions is one set of combined feedback on the work we have presented.

G3.2. Extra rounds, or changes requested after you have approved a stage, may be charged at our current rates.

G3.3. If you do not respond to a request for feedback, approval or information within 14 days, we may treat the work as approved, or pause the Project and invoice for the work done so far.

G3.4. If a Project is paused for more than 60 days because we are waiting for you, we may close it and invoice the balance for work completed. Restarting it may need a new quote.

G4. Ownership & intellectual property

G4.1. Once you have paid the Project fee in full, copyright in the final approved logo, design, copy or other deliverable passes to you.

G4.2. Until full payment is received, all rights remain with us and you may not use the deliverables.

G4.3. Concepts, drafts and ideas that you did not choose remain our property, and we may reuse them.

G4.4. We keep ownership of our own tools, templates, code libraries, automation frameworks, methods and know-how used to deliver the Project. Where these form part of a deliverable, you receive a permanent, non-exclusive licence to use them as part of that deliverable.

G4.5. Third-party items (such as fonts, stock images or software) remain subject to their own licence terms.

G4.6. We may show the finished work in our portfolio, website and social media, unless you ask us not to in writing.

G5. Your responsibilities

G5.1. You are responsible for checking that final designs, copy and documents are accurate and suitable for your business before you use them, including proofreading anything before it is printed.

G5.2. Before registering a new brand name or logo as a trade mark, you should carry out your own trade mark searches. We do not guarantee that a name or design is free to use or register.

G5.3. Legal documents: where we draft website terms, privacy policies or similar documents, we do so as a marketing agency, not as solicitors. They are templates adapted to your business and do not amount to legal advice. You should have them checked by a qualified legal professional before relying on them.

G6. Cancellation

G6.1. You may cancel a Project at any time by giving us written notice. You must pay for all work completed up to the date of cancellation, and any third-party costs already incurred. The deposit counts towards this.

G7. Liability & general provisions

G7.1. Clauses C13 (consumer cancellation rights), C18 (data protection), C22 (liability and indemnity, with references to "management fees" meaning the Project fees paid under this Part G), and C23 to C31 apply to this Part G as if references in them to "Part C" were references to "Part G".